Salesforce

Salesforce.com was founded in March 1999 by former Oracle executive Marc Benioff, Parker Harris, Dave Moellenhoff, and Frank Dominguez as a company specializing in software as a service (SaaS).
Salesforce.com is headquartered in San Francisco, California.
Products and Services
Customer Relationship Management
Salesforce.com's CRM solution is broken down into several broad categories: Sales Cloud[28], Service Cloud[29], Data Cloud[30](including Jigsaw), Collaboration Cloud[31] (including Chatter) and Custom Cloud (including Force.com).
The Sales Cloud
This application runs in the cloud, so the user can access it anywhere through an Internet-enabled mobile device or a connected computer. The Sales Cloud includes a real-time sales collaborative tool called Chatter, provides sales representatives with a complete customer profile and account history, allows the user to manage marketing campaign spending and performance across a variety of channels from a single application, tracks all opportunity-related data including milestones, decision makers, customer communications, and any other information unique to the company's sales process. Automatic email reminders can be scheduled to keep teams up to date on the latest information.
Other activities can be done on the Salesforce cloud. These include using the Jigsaw business data to access over 20 million complete and current business contacts from right inside Salesforce CRM, and designing and automating any process in Salesforce CRM.
Outlook Integration
Salesforce.com provides an integration component for Microsoft Outlook called Salesforce for Outlook supporting Outlook 2007 (32-bit), Outlook 2010 (32-bit), Windows XP (32-bit), Windows Vista (32-bit) and Windows 7 (32-bit and 64-bit).[32] The Salesforce release notes, however, suggest that only Windows 7 32-bit is supported as of v1.2.148.[33]
Salesforce for Outlook replaces the older Outlook Connector. Unlike previous versions of Outlook Connector which run as Outlook add-ins the new software also has a system tray configuration component. Email support is still available with the Outlook Connector but no longer in all editions when using Salesforce for Outlook and Microsoft Office 2010.
The Service Cloud
The Service Cloud provides companies with a call center-like view that enables companies to create and track cases coming in from every channel, and automatically route and escalate what’s important. The Salesforce CRM-powered customer portal provides customers the ability to track their own cases 24 hours a day, includes a social networking plugin that enables the user to join the conversation about their company on social networking websites, provides analytical tools and other services including email services, chatting tools, Google search, and access to customers' entitlement and contracts.
Force.com platform
Salesforce.com's Platform-as-a-Service product is known as the Force.com Platform. The platform allows external developers to create add-on applications that integrate into the main salesforce.com application and are hosted on salesforce.com's infrastructure.
These applications are built using Apex (a proprietary Java-like programming language for the Force.com Platform) and Visualforce (an XML-like syntax for building user interfaces in HTML, AJAX or Flex).
Chatter
Chatter, released in June 2010,[37] is a real-time collaboration platform that brings together people and data in a secure, private social environment. It was designed to be the "Facebook for the enterprise." Rather than making people search for the data and documents they need to do their job, information is proactively fed to them via a real-time news stream. Users can follow coworkers and important data to receive broadcasted updates about, for example, the status of an important sale or what a coworker is working on. Additionally, users can form groups and post messages on each others' profiles to collaborate on projects.
AppExchange
Launched in 2005, AppExchange is a marketplace for cloud computing applications built for the salesforce.com community and delivered by partners or by third-party developers, which users can purchase and add to their salesforce.com environment. As of October 2010, there are over 900 applications available from over 450 independent software vendors.All salesforce.com partners can distribute applications and solutions on the AppExchange. Applications created on the Force.com platform are installed by salesforce.com customers.
Customization
Salesforce users can customize their CRM application. In the system, there are tabs such as "Contacts", "Reports", and "Accounts". Each tab contains associated information. For example, "Contacts" has standard fields like First Name, Last Name, and Email. Customization can be done on each tab, by adding user-defined custom fields.
Customization can also be done at the "platform" level by adding customized applications to a Salesforce instance, that is adding sets of customized / novel tabs for specific vertical- or function-level (Finance, Human Resources, etc.) features.
Web services
In addition to the web interface, salesforce.com offers a SOAP Web service API that enables integration with other systems.
Mobile support
In April 2009, salesforce.com released a slimmed down version of their application for subscribers with BlackBerry, iPhone, and Windows Mobile devices.In January 2010, salesforce.com started to promote the use of 2D Barcodes (SPARQCode) for exporting contact information to mobile handsets.
Languages
The Salesforce application, along with online help and training documentation, are available in sixteen languages: English, Dutch, Spanish, German, French, Finnish, Swedish, Japanese, Italian, Portuguese, Korean, Russian, Thai, Danish, Simplified Chinese and Traditional Chinese.
Also, end user languages available are Hungarian, Czech, Turkish, Polish, Lithuanian, Latvian and Estonian.

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